dr. P.C. (Peter) Verhoef

Peter Verhoef
Department of Marketing
Faculty of Economics & Business
University of Groningen
Former Member ERIM
Field: Marketing
Affiliated since 2001

PhD Tracks (3)

Health and Marketing: Essays on Physician and Patient Decision-Making
  • Role: Member Doctoral Committee
  • PhD Candidate: Nuno Almeida Camacho
  • Time frame: 2005 - 2011
Modeling Consumer Adoption and Usage of Value-Added Mobile Services
  • Role: Promotor
  • PhD Candidate: Remco Prins
  • Time frame: 2003 - 2008
The Effects of the Internet, Recommendation Quality and Decision Strategies on Consumer Choice
  • Role: Member Doctoral Committee
  • PhD Candidate: Björn Vroomen
  • Time frame: 2000 - 2006

Events (2)

2016
February
05
Understanding Customer Experience and the Customer Journey
Research Seminar
As: Speaker
2013
April
12
Marketing Mini Symposium
Conference
As: Speaker

Address

Visiting address

Office: 5411-329
Landleven 5
9747 AD Groningen

Postal address

P.O. Box 72
9700 AB Groningen
Netherlands