dr. C. S. (Clement) Bellet

My research bridges behavioral economics and quantitative marketing to study how social environments and identities influence consumer behavior and market dynamics. Using experimental methods and large-scale data, I make causal inferences about the effects of inequality, identity, and emotions on consumption and productivity. I address questions such as how economic disparities shift spending from necessities to luxuries, how social movements reshape markets for identity goods, or how emotional states impact customer-worker interactions. By uncovering the social determinants of consumer preferences, I aim to inform marketing strategies and policy interventions.